# What we sell and what it costs — [YOUR COMPANY NAME]

Last updated: [DATE]

Keep this one accurate above all the others. A brain that quotes an old price
is worse than no brain at all.

---

## Service 1 — [NAME]

- What it is, plainly: [ ]
- Who it is for: [ ]
- Price: [ ]
- How the price is worked out: [day rate / fixed / per unit / from-price]
- How long it takes: [ ]
- What is included: [ ]
- What is NOT included: [ ]
- The usual add-ons: [ ]
- Common objection and our honest answer: [ ]

## Service 2 — [NAME]

- What it is, plainly: [ ]
- Who it is for: [ ]
- Price: [ ]
- How the price is worked out: [ ]
- How long it takes: [ ]
- What is included: [ ]
- What is NOT included: [ ]
- The usual add-ons: [ ]
- Common objection and our honest answer: [ ]

## Service 3 — [NAME]

[copy the block above]

---

## Packages or tiers

| Tier | Price | Who it suits | What they get |
|---|---|---|---|
| [ ] | [ ] | [ ] | [ ] |
| [ ] | [ ] | [ ] | [ ] |
| [ ] | [ ] | [ ] | [ ] |

## Payment terms

- Deposit: [ ]
- Balance: [ ]
- Payment methods: [ ]
- Pay in full discount: [ ]% or none
- Late payment: [ ]
- VAT: [registered / not registered], prices quoted [inc / ex] VAT

## Discounting

[When you will, when you will not, and what you offer instead of money off.]

- [ ]

## What we never do

- [ ]
- [ ]

## Guarantees and promises we are allowed to make

[Be careful here. Only list what you can actually stand behind.]

- [ ]

## Guarantees we are NOT allowed to make

- [ ]