Free Website Concept

Most people can't picture their new website until they've paid for it. So we built a way to show them first: ask for a free concept, and a real page built around your business lands on your phone within 48 hours, with the build laid out, the exact price underneath and one tap to go ahead.

Systems & Platforms2026
Lead GenerationBespoke SystemCRMPrivate Previews
https://awmedia.marketing/website-concept
Free Website Concept hero

Client

Name
AW Media
Industry
Web Design / Lead Generation
Location
Sheffield

The challenge.

  1. Buying a website usually means paying for something you haven't seen. A quote with a range on it, a few links to other people's sites and a lot of words.

  2. A flat mockup doesn't help much either. It's a picture of a website, not one you can open, scroll and show to whoever you make decisions with.

  3. Asking someone to book a call before they've seen anything is a big ask when they've never worked with us.

  4. And a price given as a range or a "from" figure means nothing until the job is actually scoped.

Our approach.

  1. The form sits at the top of the page, not four screens down, because most people arrive on a phone and never scroll to the bottom of a page they didn't go looking for.

  2. Two minutes of questions, with name, business, email and mobile on one screen, so the form never drags.

  3. No price until you've seen it. The page names no figures at all, and the exact number arrives with the concept, for the site you're actually looking at.

  4. Every request lands in our own system with a brief ready for whoever builds it, and our phones get a notification the moment it does. A form somebody starts and leaves is kept too, once a name and number are in.

  5. The concept is a real page on a private link with its own password. Under it sits the build, phase by phase, the price for each option and a go-ahead button that opens a message to us with the choice already in it.

  6. Everyone who asks gets one. No shortlist, no picking, and the link is theirs for 30 days with nobody chasing.

The work.

Visit live site

Scroll inside the window to explore, or open the live site.

From a formto your phone.

The form with demo answers, a demo concept, and the phone flow from the message to the go-ahead. Shown with a made-up business, because real people's concepts are private.

Free Website Concept screen 1
Free Website Concept screen 2
Free Website Concept screen 3
Free Website Concept screen 4

What we built.

  • Lead page with the form at the top
  • Two-minute form, details on one screen
  • Every request into our own system, with a brief
  • A notification on our phones for every request
  • Part-filled forms kept, not lost
  • Private, password-protected concept links
  • The build plan and exact price under each concept
  • One-tap go-ahead that opens a message to us

More projects.

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